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Fundamentals of Product Launch

In this session I'll review the fundamentals for launching a B2B product. NOTE: this session will be not be live, but a recording will be posted. It's moving day!

Fundamentals of Product Launch

In this session I'll review the fundamentals for launching a B2B product following the phases of the BrainKraft Product Launch Process Framework, while adding some lessons learned. This is a great session if you're responsible for your first launch or if you need a quick refresher for planning your next one. 

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