BrainKraft Product Launch Boot Camp

Learn how to launch like a pro with BrainKraft

A product launch is much more than updating your website and a couple of tweets.

 

The BrainKraft Product Launch Master Class On Demand is a self-paced course that shows you how to plan and execute a successful product launch using the BrainKraft Product Launch Framework. And not just for your next launch; for every launch. 

 

As you learn the BrainKraft Product Launch Framework, you're applying it to your product launch. It’s not a theoretical exercise. 

Product Launch Boot Camp On Demand

The BrainKraft Product Launch Boot Camp | On Demand is a self-paced learning course that shows you how to plan and execute a successful product launch.

Product Launch Master Class
Live

The BrainKraft Product Launch Master Class Live is a private, team-based course that shares the secrets of how to plan and execute a successful product launch using the BrainKraft Product Launch Framework.

Each team learns how to apply the BrainKraft Product Launch Framework to their own product launch. 

Image by Christina @ wocintechchat.com

Product Launch Class Topics

The BrainKraft Product Launch Class is an end-to-end product launch class covering: 

  • Introduction to the BrainKraft Product Launch Framework

  • Mobilize a Launch Team

  • Assess Launch Risk

  • Establish Launch Objectives (OKRs)

  • Build Ideal Customer Profiles

  • Define Market Segments

  • Identify Buying Motivations and Buying Criteria

  • Map the Buyer Journey

  • Analyze Competitors

  • Establish a Competitive Position and Unique Value Proposition

  • Identify Advantages and Obstacles

  • Develop a Launch Strategy and Plan

  • Build a Launch Roadmap

  • Prepare Your Organization, Partners and Market

  • Accelerate to Achieve Launch Objectives

  • Monitor Launch Performance

  • Review Launch Efforts to Improve Future Launches

The BrainKraft Promise

We believe we have the best product launch system, bar none. To back that up, we offer the BrainKraft Product Launch Master Class Promise.

  • A results-oriented product launch system applied to your launch. Never generic or theoretical.

  • Practical and proven methods without being old-school

  • Access to BrainKraft Launch Coaches when you want help

  • Updates for the life of the on-demand course