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Mastering Launch Readiness
Mastering Launch Readiness

Wed, Oct 16

|

Zoom

Mastering Launch Readiness

Ensure your product launches with precision and impact. This 90-minute workshop provides the essential framework for defining, tracking, and achieving launch readiness.

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Time & Location

Oct 16, 2024, 2:00 PM – 3:30 PM EDT

Zoom

About the event

Workshop Overview

Ensure your product launches with precision and impact. This workshop provides the essential framework for defining, tracking, and achieving launch readiness. Learn to identify critical success factors, build robust readiness plans, and measure progress effectively. By mastering these core competencies, you'll optimize your product's time-to-market and maximize its potential.

What You Will Learn

  • Define launch readiness based on organizational capabilities and expected outcomes
  • Developing readiness plans and who is responsible for ensuring readiness
  • Track the progress of launch readiness
  • Report launch readiness status to stakeholders
  • The role of the Go/No-Go meeting

Why You Should Take This Workshop

This workshop is led by Dave Daniels, the author of Product Launch Survival Guide: Successfully launch a B2B product and live to tell about it. Dave has helped  thousands of product marketing managers and product managers from hundreds of companies to turn their product launch chaos into effective outcomes.

Launch readiness is vital to the success of any product launch and the best practices in this workshop help you identify and correct your readiness gaps to assure product launch readiness.

Who This Workshop is For

  • Product Marketing Managers
  • Product Managers
  • Project and Program Managers

Materials and Resources

All  workshop materials will be provided. You will need your laptop or desktop to connect to the workshop via Zoom.

Share this event

The adoption of the BrainKraft Product Launch System was a game changer for us. On previous launches our program management office team had to deal with multiple product teams with different launch processes. Now we have a standardized, consistent approach that’s tailored to our needs.

Cara H., Program Manager

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