Dave DanielsOct 14, 20203 minProduct LaunchBeginner's Guide to Product Launch | CompetitorsThe obvious definition of a competitor is an organization that has a product with similar features as your product. Not so fast.
Dave DanielsOct 1, 20205 minProduct LaunchBeginner's Guide to Product Launch | CustomersCustomers Customers are the essence of why we launch products. Without customers, there is no business. You would think companies would...
Dave DanielsSep 23, 20202 minProduct LaunchProduct Launch Boot Camp Progress ReportWe’re deep into the development of the BrainKraft Product Launch Boot Camp and progressed to the meat and potatoes of the course.
Dave DanielsSep 22, 20202 minProduct LaunchWhen a Product Launch Checklist Isn't the Best SolutionProduct launch checklists are not all bad. They have a place and they are good tools for beginners that may not know where to start.
Dave DanielsSep 21, 20205 minProduct LaunchBeginner's Guide to Product Launch | Market SegmentsThe primary purpose of segmenting a market is to focus limited resources to achieve the best results.