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LAUNCH SURVIVAL GUIDE BLOG
with Dave Daniels


100% of Something Beats 20% of Everything
Do 100% of something, not 20% of everything. Otherwise, it dilutes the efforts of the entire launch or GTM effort.

Dave Daniels
Oct 13, 20212 min read
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9 Ways to Improve Product Launch Success
9 ways to improve product launch success.

Dave Daniels
Jul 7, 20214 min read
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What is the Objective of a Product Launch?
A product launch is more than a checklist. It's a strategic initiative to accelerate business goals. Focus on Win, Keep, Grow, and Steal to

Dave Daniels
Jun 23, 20214 min read
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What Information is Important for Good Buyer Persona Development?
Many downloadable customer profiles and buyer persona templates are packed full of various pieces of data. How much data is enough?

Dave Daniels
Jun 15, 20212 min read
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From Product Camp Online 2021 - 10 Ways to Ensure a Successful Product Launch
Product launch poll questions from Product Camp Online 2021 along with the BrainKraft presentation deck (PDF).

Dave Daniels
Jun 14, 20212 min read
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