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LAUNCH SURVIVAL GUIDE BLOG
with Dave Daniels
Is the Death of MQLs Highly Exaggerated?
The industry seems to be moving fast to wipe the term 'MQL' from the marketing and sales vocabulary. Are MQLs really dying? MQLs work...
Dave Daniels
Mar 3, 20213 min read
Help Needed: Launch Readiness Assessment Questions
We're working on an update to the BrainKraft Product Launch Boot Camp and need your help.
Dave Daniels
Mar 2, 20211 min read
What is a Product Launch?
It’s not surprising to get five different answers from five people who are asked the question “What’s a product launch?”.
Dave Daniels
Feb 24, 20212 min read
Product Launch Status: Using a Product Launch Roadmap to Communicate Launch Status
Communicating the status of a product launch is a hit-or-miss proposition. A Launch Roadmap is what you need.
Dave Daniels
Feb 19, 20213 min read
BrainKraft and career.pm Announce Product Launch Partnership
Today career.pm and BrainKraft announced a partnership to help product managers fix the long-standing problem of poor product launch...
Dave Daniels
Feb 11, 20211 min read
Beginners Guide to Product Launch | Launch Performance Metrics
How will you know your launch is producing the Key Results you’ve committed to in your launch plan?
Dave Daniels
Feb 11, 20214 min read
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